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學習商務談判的英文例子

發布時間:2021-08-16

學習商務談判的英文例子

  學習商務談判,應該不拘泥與國家的限制,多參考一些英文例子。.應該下面第一范文網小編和大家一起,學習商務談判的英文例子。

商務談判例子一

  今天Robert的辦公室出現了一個生面孔――Kevin Hughes,此人代表美國一家運動產品公司,專程來中國臺灣尋找加工.接洽的加工產品市運動型“磁質石膏護墊”,受傷的運動員包上這種產品上場比賽,即可保護受傷部位,且不妨礙活動.現在,我們就來看看兩人的會議現況:

  R: We found your proposal quite interesting, Mr. Hughes. We’d like to weigh the pros and cons(衡量得失)with you.

  K: Mr. Robert Liu, we’ve looked all over Asia for a manufacturer; your company is one of the most suitable.

  R: If we can settle a number of basic questions, I’m confident in saying that we are the most suitable for your needs.

  K: I hope so. And what might be the basic questions you have?

  R: First, do you intend to take a position in(投資于……)our company?

  K: No, we don’t, Mr. Liu. This is just OEM.

  R: I see. Then, the most important thing is the size of your orders. We’ll have to invest a great deal of money in the new production process.

  K: If you can guarantee continuing quality, we can sign a commitment for 75,000 pieces a year, for five years.

  R: At U.S. $1000 a piece, we’ll make an average return of just 4%. That’s too great a financial burden for us.

  K: I’ll check the number later, but what do you propose?

  R: Here’s how you can demonstrate commitment to this deal. Make it ten years, increase the unit price, and provide technology transfer.

商務談判例子二

  Dan Smith是一位美國的健身用品經銷商,此次是Robert Liu第一回與他交手.

  就在短短幾分鐘的交談中,Robert Liu既感到這位大漢粗獷的外表,藏有狡兔的心思――他肯定是沙場老將,自己絕不可掉以輕心.雙方第一回過招如下:

  D: I’d like to get the ball rolling(開始)by talking about prices.

  R: Shoot.(洗耳恭聽)I’d be happy to answer any questions you may have.

  D: Your products are very good. But I’m a little worried about the prices you’re asking.

  R: You think we about be asking for more?(laughs)

  D: (chuckles莞爾) That’s not exactly what I had in mind. I know your research costs are high,but what I’d like is a 25% discount.

  R: That seems to be a little high,Mr. Smith. I don’t know how we can make a profit with those numbers.

  D: Please, Robert, call me Dan. (pause) Well, if we promise future business――volume sales(大筆交易)――that will slash your costs(大量減低成本)for making the Exec-U-ciser, right?

  R: Yes, but it’s hard to see how you can place such large orders. How could you turn over(銷磬)so many? (pause) We’d need a guarantee of future business,not just a promise.

  D: We said we wanted 1000 pieces over a six-month period. What if we place orders for twelve months,with a guarantee?

  R: If you can guarantee that on paper, I think we can discuss this further

商務談判例子三

  Robert回公司呈報Dan的提案后,老板很滿意對方的采購計劃;但在折扣方面則希望Robert能繼續維持強硬的態度,盡量探出對方的底線.就在這七上七八的價格翹翹板上,雙方是否能找到彼此地平衡點呢?請看下面分解:

  R: Even with volume sales,our coats for the Exec-U-Ciser won’t go down much.

  D: Just what are you proposing?

  R: We could take a cut(降低)on the price. But 25% would slash our profit margin(毛利率).We suggest a compromise――10%.

  D: That’s a big change from 25! 10 is beyond my negotiating limit. (pause) Any other ideas?

  R: I don’t think I can change it right now. Why don’t we talk again tomorrow?

  D: Sure. Imust talk to my office anyway. I hope we can find some common ground(共同信念)on this.

  D: Robert, I’ve been instructed to reject the numbers you proposed; but we can try to come up with some thing else.

  R: I hope so, Dan. My instructions are to negotiate hard on this deal――but I’m try very hard to reach some middle ground(互相妥協).

  D: I understand. We propose a structured deal(階段式和約). For the first six months,we get a discount of 20%, and the next six months we get 15%.

  R: Dan, I can’t bring those numbers back to my office――they’ll turn it down flat(打回票).

  D: Then you’ll have to think of something better,Robert.

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